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In US prestige beauty market, according to NPD.
July 27, 2015
By: Christine Esposito
Editor-in-Chief
Niche, indie brands are growing at the fastest rate within the US, prestige beauty market, giving bigger brands a run for their money, according to data from global information company The NPD Group’s U.S. Prestige Beauty Total Measured Market (TMM) retail sales tracking service. Looking at dollar sales within the total market and exclusively online from January through June 2015, this is a trend that is happening across retail. “Consumers have a heightened interest in a personalized approach ...
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